The Marketing Lab is a full-service agency, specialising in franchise marketing. We act as a catalyst, partnering with franchisors to build out strategic marketing and powerful campaigns, but also working directly with franchisees helping to execute those activities at a local level. For franchisors we're kind of like a beaker.
We take a measured, strategic approach and keep things contained by protecting your brand. From concept ideation of national brand campaigns to tactical support to execute your marketing, we partner with you as a trusted extension of your team. For franchisees, we're more like a bunsen burner. We get things moving, by helping you plan and execute your marketing.
We take a measured, strategic approach and keep things contained by protecting your brand. From concept ideation of national brand campaigns to tactical support to execute your marketing, we partner with you as a trusted extension of your team. For franchisees, we're more like a bunsen burner. We get things moving, by helping you plan and execute your marketing.
Services
One of the big advantages of owning a franchise is having a recognisable brand behind you. Big brands are powerful and immediately build credibility for your business. The most effective local area marketing harnesses this credibility and extends the brand to create local awareness and engagement that drives enquiry and opportunity directly to your franchise.
