Brides By Francesca
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Brides By Francesca
Brides by Francesca is one of Sydney's most regarded bridal boutiques, which proudly offers dynamic and exclusive labels for your luxury bridal experience. Our exclusive collections include Giovanna Alessandro and Atelier Wu along with longstanding favourites Jessica Coutures and Zavana Bridal. Francesca offers a specialised couture service where each bride can create her own personalised gown with our in-house designers.

With over 20 years of experience in the bridal industry, Francesca and her team of qualified couturiers are here to help you create your dream gown. Francesca has always had a love for exclusive fabrics and laces. This passion guided her to open her first bridal boutique in the mid 90's and she is now renowned for her Brides by Francesca boutique in Rockdale, Sydney.
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The company was established by the loving spouses - Giovanna and Alessandro, whose names represent the brand, with the gowns being designed in Italy and admired by brides all over the world. Each Giovanna Alessandro wedding dress incorporates love for the renowned art of couture and style traditions of Italy, the cradle of fashion.
At Jessica Couture, we celebrate every bride's soft, feminine allure with our range of couture wedding dresses. The designs showcase timeless cuts and styles that speak volumes of romance no matter the seasonal trend. Featuring fine blends of elegant fabrics and comfortable construction; techniques of contemporary couture are used in handcrafting every element of the design.
Designed for the extravagant bride who loves lace, intricate details and a plethora of embellishment. She wants to be seen and make an impact. Shifting the traditional notion of wedding gowns, Zavana Bridal introduces a new direction of luxury bridal fashion. Zavana Bridal was created with the vision to make luxury gowns available to all women, transforming that dream dress into a reality.
Diana and Omar were married in January of 2021 at the beautiful Sublime Point just South of Sydney. Diana wanted to feel like a real-life princess like every girl dreams of for their wedding day. We were elated to make this dream a reality for her, with a beautiful BBF gown with a soft flowy tulle skirt, beautifully beaded V neck bodice, and elegant French tulle veil.
Reviews (9)
Natalie Widera
Natalie Widera
Oct 08, 2021
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I found my dream wedding dress at Brides by Francesca. A very big thank you to Francesca and her friendly team for being so amazing to deal with throughout the entire process from the moment I walked into the store, trying on gorgeous dresses, finding me the most stunning wedding dress, fittings, alterations and until I picked up my wedding dress.
I can’t thank you enough for making this process so easy for me and I got to share this beautiful experience with my Mum and sisters at my dress fittings. You were all so delightful to work with and it was such a pleasure to find my wedding dress by
Demi Barnett
Demi Barnett
Sep 04, 2021
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Francesca and the team of ladies were amazing! From the very beginning when I made my appointment to pick my dress I was well looked after. The ladies booked my appointments well in advance, provided courtesy call and responded to all my enquires promptly.
The shop as a wide range of dresses which can accomodate all styles and price range. Everyone loved my dress and couldn’t stop talking about the design 🥰
Jessica Chapman
Jessica Chapman
Jul 20, 2021
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I cannot recommend Brides by Francesca enough! From the moment I walked through the door right through to my last appointment I couldn't fault them. Francesca and her team ensure you feel comfortable and they have a beautiful range of gowns for you to try on. You won't be disappointed.
Kristie Flinn
Kristie Flinn
Jun 27, 2021
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Brides by Francesca is the only bridal store that I visited where I would happily wear every single dress in the store, all of them were stunning! They had just the right amount of gowns that I wasn’t too overwhelmed by an excessive amount to choose from, nor did I feel like there were not enough choices. I had a wonderful experience trying on gowns and Gabrielle was so lovely and made me feel very comfortable. They were willing to help create the dress of my dreams even if that meant altering one I could find in store or creating it from scratch!
Francesca was so wonderful throughout the whole
Dani Tadros
Dani Tadros
Jan 23, 2021
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I had such an amazing experience working with all the beautiful people at Brides by Francesca. Each fitting with their recommended seamstress was effortless. Each staff member makes you feel important and like a part of the family and I’m so glad to have met them all. My dress was more than I ever expected, thank you all for making one thing about our COVID wedding easy!!
Thank you Francesca and your phenomenal team for the amazing experience. Xx
Vanessa Roxana
Vanessa Roxana
Oct 27, 2020
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I was overwhelmed by the amazing service I received at Brides by Francesca. I went shopping for my wedding dress 6 months prior to the big day, and all of their staff were very helpful and encouraging in helping me to find the right dress. My fittings always felt like a really special experience due to the friendly alterations team and Francesca herself, who were always making sure I was happy with how the dress looked and felt through the process. I knew I was in safe and capable hands with everyone at Brides by Francesca, and I couldn't recommend them highly enough. Thank you Francesca!
Kelly Dunne
Kelly Dunne
Sep 20, 2020
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I had a wonderful experience with Francesca and her team. They were very helpful, had a huge range of beautiful dresses, and made me feel very comfortable. At every fitting they showed great care and attention, including the lovely seamstress who accommodated lots of minor alterations without issue. I cannot thank you enough for helping make my wedding so special and I credit the staff with all the lovely comments I received about the dress on the day.
Helena Saab
Helena Saab
Sep 17, 2020
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Just want to take this opportunity to thank Francesca and her amazing team who made what could have been a stressful time for me a wonderful experience! I can't recommend their services and the range of dresses enough. There is something there for every bride ! Francesca went out of her way to rectify a problem with my veil that was made for me by someone else and I will be forever grateful!
Jasmine Blakenburg
Jasmine Blakenburg
Jun 07, 2019
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The whole experience at Brides by Francesca was very enjoyable and they really seem to care about each bride. There were many amazing dresses to pick from and I did not feel pressured to buy anything or rushed to a strict time schedule. The team are friendly, fun, so helpful, kind and knowledgeable - not once was I stressed in the hands of Brides by Francesca. I received many compliments about my dress, and I felt so beautiful on my wedding day. I can not thank the ladies there enough! xx