Elle J
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Elle J
At Elle J, our focus is to support women through through their journey of motherhood and the milestones they encounter along the way. From that first moment of finding out you are expecting and wanting to take a special gift home to surprise your partner to the first time you need to some comfortable and stylish maternity clothing because you can no longer sit down without feeling like you are being cut in half - we will be there.

No matter what you need the Elle J team are here to help you make the best decisions for you. We do this by providing a handpicked range of products, and our trained staff (who are mostly mums too) will help you find exactly what you are looking for.
Services
Elle J is your go-to store for designer, casual maternity dresses for all expecting mothers with an eye for fashion. Our dedication to providing stylish maternity dresses that won't compromise comfort is seen throughout our extensive range of pregnancy dresses available in our online store. Our featured collection of maternity dresses incorporates something for women of all sizes, shapes, styles and occasions.
We know when you are pregnant that there is nothing worse than sitting down and feeling like you are being cut in half because you are trying to still wear your pre-pregnancy shorts. We know from personal experience and dealing with our maternity customers every day in our retail store, that having a comfy pair of maternity shorts in your maternity wardrobe is a must.
At Elle J, we stock a great range of maternity tops and blouses from leading brands such as Ripe Maternity and Angel Maternity. Are you pregnant and finding your changing shape and growing baby bump are no longer fitting into your current tops? Whether you are looking for maternity work tops or something casual for the weekends we can help you look amazing as well as feel comfortable too.
Breastfeeding friendly dresses are a must have in your wardrobe if you are a busy breastfeeding mum. A good breastfeeding dress will not only have you looking amazing, but will have you feeding like a boss! No awkward maneuvers to get access to feed. We stock a growing and regularly changing collection of breastfeeding dresses.
Learning to breastfeed can be a challenging and somewhat stressful time. Getting good attachment from baby to breast is crucial to 'doing it right'. So when all this is happening the last thing you need to be worrying about is that you can't get easy access to your breasts to be able to attach properly because of an unsuitable choice in clothing.
Reviews (9)
Philippa Prothero
Philippa Prothero
Sep 17, 2021
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Exceptional customer service - I rang and described what I was after and had a wonderful customised hamper delivered to my friend within 2 hours. Very happy!
Aden Tranter
Aden Tranter
Oct 12, 2018
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Great staff, Helpful when I was picking a gift for a friend that was having a baby... Thanks
Marc Busoli
Marc Busoli
Nov 17, 2017
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Some funky stuff here. The new shop is much bigger and easier to shop in. Went in for a look and walked out with two purchases.
Kasey Thomson
Kasey Thomson
Oct 30, 2017
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Elle J is a gorgeous store with a wide variety of irresistible pieces! Always feel at home and as if you're part of the family.
Paul Trevethan
Paul Trevethan
Aug 08, 2017
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Great store , really helpful staff . helped me find a great gift for my grandson.
Margaret Trevethan
Margaret Trevethan
Jul 13, 2017
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A gorgeous shop with a lovely range of beautiful gifts and clothing for babies and kids. Their maternity range is lovely too.
Fiona Daley
Fiona Daley
Jul 06, 2017
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This shop is amazing! Sent my hubby in to grab some feeding biscuits and he was wowed by the store! When I got there myself I was so excited to see all the brands I'd been following in the one place. I don't live in Townsville but am very excited that there's an online store and the ladies will happily post anything out to me. I will be back!
Leia Williams
Leia Williams
Jun 15, 2017
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At Elle J you are part of the family. They have fantastic maternity and kids products and the staff will do everything they can to help you.
Roxanne Grey
Roxanne Grey
Dec 16, 2016
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I went into Elle J at Domain to purchase a pregnant friend a gift. The range was mind blowing, the service was wonderful and they even gift wrapped it for me. Thanks Elle J! I'll certainly be back.