Always & Forever
Call now
Call now
Website
Call
Always & Forever
At Always and Forever Bridal International, Melbourne - London, We pride ourselves on being the leading premier bridal wedding gown stockist in Melbourne. We support one of the largest collections of stunning wedding gowns in Melbourne.

Here at Always and Forever Bridal we carry award winning exclusive bridal designers from Australia and around the world;- such as Dando -London, Mori Lee, Nicole Spose, Mon Cheri, Martin Thornburg, Sophia Tolli, Ellis Bridal, Kelsey Rose, Peter Trends, Ronald Joyce, Rosa Clara, Fara Sposa, Oppulence, Romantica of Devon, Madeline Gardner New York and many more.
Services
It was my first bridal gown consultation and I was very nervous, thinking it would be a very stressful process and I wouldn't be able to find anything that suited me. It turned out to be a delight. Lauren and the seamstress were extremely helpful and pleasant. Lauren in particular is an expert in bridal gowns and she gave me a lot of great advice, and she answered any questions I had thoroughly.
Come in with a positive attitude and be open-minded. I like to reassure my brides that shopping with me is like shopping with your girlfriends. No pressure, just casual and relaxed. Top Tips for Shopping at Always and Forever - Quality over quantity! It's not about visiting as many stores as you can and trying on as many dresses as possible.
Park Hyatt Melbourne prides itself on being able to plan, build and host your dream luxury wedding, alongside creating memories that will last a lifetime. From the ceremony to the honeymoon, we will ensure the experience will be exceptionally special for you and your guests.

When you choose a Park Hyatt Melbourne wedding venue to celebrate the most important day of your life, you can rest assured that our experienced team will devote themselves to designing a memorable day which reflects you and your love.Offering some of the most unique wedding settings in Melbourne, let our wedding specialist focus on the finer details, allowing your special day to be exceptional in every way.
Always and Forever has had the pleasure of sharing in the love stories of so many of our brides, all around the world, Since 1987. We would like to thank every bride, couple and family member who we have had the pleasure to get to know over the years. Their journey has been as much a pleasure for us, as we hope it was for them.
At Always and Forever we pride ourselves in our attention to detail and customer service, in order to give you the full attention you deserve we like to book you one of our experienced consultants, this is why appointments are necessary. Bring your closest family member or friend whose opinion you value, who knows your personality well and with whom you want to share the experience of buying your gown.
Reviews (9)
Su Ling Ching
Su Ling Ching
Jan 14, 2022
Report
Said yes to the dress today with the help from the ever so wonderful Ruby! She was so honest and helpful throughout the whole process of helping me find the style of dress that I liked and suited me. I didn't have a huge budget and Ruby made sure there were still plenty of options for me to try on. I went for my 2nd appointment and the seamstress pinned me up nicely so I could see what the dress looked like after the necessary alterations. The dress shopping experience at Always & Forever is by far the best compared to other bridal stores I've been to. I felt special and never felt less important
Cobie Dingwall
Cobie Dingwall
Dec 10, 2021
Report
I found my dress with the most amazing help from my consultant Ruby! I drove down on the day with anxiety not wanting to even try dresses on for my big day! Ruby made me.feel so beautiful and she listened to what I liked and disliked and found my perfect dress! She even had a tear!
Jacinta Toma
Jacinta Toma
Jun 21, 2021
Report
Can't recommend them enough! The team are so friendly and professional. Huge variety of gowns to suit all women. Had no restriction on how many beautiful gowns I could try on, even went overtime in my appointment and yet they didn't rush me. The team was so lovely, not pushy at all to get a quick sale.
Thank you Ruby and the awesome team !
Celeste Cox
Celeste Cox
Jun 08, 2021
Report
Bought my wedding dress from Always and Forever Bridal. Staff were very helpful.
Only one, unfortunately large, complaint. When I opened my dress on my wedding day, the detachable train was not there!! Was a huge disappointment not to have it on my wedding day.
I got it sent to me a few weeks after, but no compensation offered.
Georgia Mae
Georgia Mae
Jun 08, 2021
Report
Huge shout out to Lauren and the team at Always and Forever Bridal!
Nothing but positive words to say about the experience I had today searching for my wedding dress!
Lauren is the most amazing helper anyone can ever ask for while I was finding my dream dress!
Such a broad range of styles and sizes to suit any body shape! The patience and genuine care that Lauren showed me today was indescribable. She made me feel so calm and cared for. Even when going over my appointment timeslot, she never rushed me and made me feel like I was so valued as a customer.
I walked away with my dream dress in
Katherine Latorcai
Katherine Latorcai
May 24, 2021
Report
I have had the most incredible experience with Alwaya & Forever Bridal. On both visits the staff are incredibly warm, welcoming and down to earth. I felt like I could truly relax and enjoy the fun. Their range of dresses is large and the staff are fantastic, she picked my dream dress on the first try! (Although I did try a few more before coming back to dress #1!) The store is also very well set-up, and had a much nicer layout for trying on dresses than other stores. All of my bridal party felt welcome and included in the fun too, which was absolutely essential for me. Thankyou so much Always
Tamara H.
Tamara H.
May 18, 2021
Report
A fantastic experience from the first call, I can’t recommend these wonderful ladies enough! They were so helpful and friendly from the start, the store is absolutely beautiful and the experience of trying dresses here is fantastic. I was lucky enough to find my beautiful dress and it was a perfect experience from beginning to end. They have a stunning collection, too.
Jessica Bibby
Jessica Bibby
May 06, 2021
Report
I cannot speak highly enough of Always and Forever Bridal. They value the experience and it really shows. After being to a few other bridal boutiques that were trying to sell me dresses and get me out of the door Always and Forever was a calm, peaceful environment that allowed me to think clearly. I cannot thank my bridal consultant Tziona enough, she listened to everything I said and found my wedding dress after only three dresses. She made me feel so comfortable and obviously knew the dresses well. I highly recommend Always and Forever to any bride that is looking for a beautiful wedding dress
Tatum
Tatum
Jan 04, 2021
Report
Best experience I’ve ever had at a Bridal shop. I got Theresa and she was awesome! She is really friendly and doesn’t pressure you into making a decision like the other bridal shops I went to. She was happy to book three appointments for me until I finally made up my mind! They have a lot of nice dresses and they’re reasonably priced too. Can’t wait to see my dress when it arrives! Thank you <3