Marketing is more than creative ideas, compelling content and great design. Sure, we do all that, but for many of our clients, it's about uncovering the hidden value in their business and leveraging it. Too often marketing is focussed on making you look great instead of making the customer feel good about choosing you.
Today, markets are too competitive and consumers are too savvy. When consumers encounter your brand, product or service - make sure it counts. Brands are not logos. Great brands intrigue and captivate. They align with consumer beliefs and values and they translate into written and visual communications that people identify with.
Today, markets are too competitive and consumers are too savvy. When consumers encounter your brand, product or service - make sure it counts. Brands are not logos. Great brands intrigue and captivate. They align with consumer beliefs and values and they translate into written and visual communications that people identify with.
Services
Marketing is more than just creative ideas, compelling content and great design. Sure, we do all that, but for many of our clients, it's about uncovering the hidden value in their business and then helping them leverage it. Small Business Genies is a full service marketing, web and creative agency uniquely geared to helping small business owners achieve their potential.
First things first - branding is strategic and marketing is tactical. With little effort anyone can get people through a door on price, but what gains their trust? What wins their loyalty and gets them to return a second or thrid time? It's the experience they have with you and your brand.
We'll review your brand against our small business marketing maturity matrix and provide you with simple and effective strategies to grow and develop your business and brand.Strategy for small business is about understanding what motivates your customers to buy from you and translating that into a set of strategic action plans and collateral that make a difference.
We'll review your brand against our small business marketing maturity matrix and provide you with simple and effective strategies to grow and develop your business and brand.Strategy for small business is about understanding what motivates your customers to buy from you and translating that into a set of strategic action plans and collateral that make a difference.
Creating a brand that is instantly recognisable, appears trustworthy and mirrors the culture or your business takes skill and expertise. So too, does selecting a colour palette, designing a logo and developing collateral that communicates the unique values of your endeavour.
Then, once you've got all that together, develop a tactical plan that engages and grows confidence in your target audience and positions you as the right company to do business with.Sounds easy right? Small Business Genies have been doing this for almost 30 years. In fact, we guarantee we can come up with new and innovative ways to grow your business, engage your market and drive greater customer loyalty.
Then, once you've got all that together, develop a tactical plan that engages and grows confidence in your target audience and positions you as the right company to do business with.Sounds easy right? Small Business Genies have been doing this for almost 30 years. In fact, we guarantee we can come up with new and innovative ways to grow your business, engage your market and drive greater customer loyalty.
The statistics for email marketing are mind numbing, 91% of consumers check their email daily. 76% of email opens occur in the first 48 hours. And while the average click through rate is a meager 1.7%, the ROI on email marketing is still a whopping4,300%. Statistics aside, if you enjoy a good realtionship with anyone, it's becuase you're communicating with them on a regular basis.
Tap into trade printing and home delivery network to get your message out cost effectively. Having Small Business Genies on speed dial certainly has its advantages. For one thing, you instantly get access to preferred supply partners like trade printers and a home delivery network that is unmatched.
